“People take into account all kinds of factors when deciding what to do... They worry about how long it will take, how many errors will happen during the process and how much the whole process will cost. Interestingly, many of these 'costs' are figured intuitively, and often incorrectly, leading people to do all kinds of strange things.”

“proprietary huecodes can do 2MB on a sheet of paper”

“I don't believe this will ever leave the lab.”